
About Us
Popfun is an innovative platform that has no limits. Founded in 2020, in Irvine, California, our young team of toy enthusiasts came up with an idea - we wanted to cultivate a new toy culture - one that surpasses the traditional old school playing, and most importantly, minimizes screen time. We do not set rules for our toys, instead, we encourage children to experiment with our toys and unlock their creative potential.
We strive for meaningful moments and connections between children and their toys as well as children and their peers. In this age of technology, our experienced team and imaginative designers have the same goals and desires to inspire children through physical toys. We want to foster meaningful humane interactions and we believe that toys are the perfect tool to reach this important goal.

Our Mission
At Popfun, we prioritize in creating an effective solution for your toy hunting adventures. What makes us unique is that we’re a young team that thinks differently. We focus on understanding scenes children love and then we visualize the types of toys that fit in with their ideal scenery. Most importantly, we make sure you receive a safe toy that offers the best value for your money.
Our safety measures go beyond the toy industry’s standards - our toys have undergone toxicity assessments, chemical certifications, and guarantees uncompromising quality. Our numbers speak for themselves as we sold over a million toys under the brand Fun Little Toys in 2019 across various platforms. You can count on our toys to create a meaningful impact on your children’s toy playing adventures.